Marketing Cloud Administrator Certification Exam Requirements are as follow
A Candidate must have the knowledge of available features to end-users and the configuration options available in the Marketing Cloud. Applicants must be able to maintain the Marketing Cloud platform, meet common business requirements and perform administrative functions in the Marketing Cloud. Additionally, applicants must have three to six months' experience in administering a Marketing Cloud instance and previous experience in digital marketing.
The Salesforce Certified Marketing Cloud Administrator candidate must be able to demonstrate knowledge, skills and experience in the following areas:
- Evaluate the quality of the data.
- Management of subscriber data
- Configure Marketing Cloud products (manufacturers, studios)
- Implementation of account configuration, including business unit structure, permissions and security.
- Knowledge of Marketing Cloud integration offers (FTP, API, MC Connect)
- Troubleshoot account setup and user request issues
- Knowledge of the products and functions of the Marketing Cloud extension (Datorama, Interaction Studio, Audience Builder, etc.)
- Account monitoring (super messages, users, activities) (audits, reports, notifications)
- Identify best security practices for managing data, users and authorizations.
A candidate for this exam should not be familiar with programming languages or SQL / Developer activities.
There is no prerequisite for Salesforce Marketing Cloud Administrator certification.
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Marketing Cloud Administrator Certification Exam cost is as follow
The price of Marketing Cloud Administrator exam is $200 USD.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-admin---MCE-Admn-201
Marketing Cloud Administrator Certification Exam certified salary is as follow
- India: 74,479 INR
- United States: 1,09,000 USD
- England: 83,370 Pound
- Europe: 98,862 Euro
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Salesforce Marketing-Cloud-Administrator Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Journey Builder Basics | - Journey Configuration - Entry Sources and Activities |
| Email Studio | - Email Creation and Sending - Deliverability and Tracking |
| Marketing Cloud Connect | - Salesforce Integration Setup - Data Synchronization |
| Data Management | - Subscriber Data Architecture - Data Extensions and Lists |
| Setup and Configuration | - Account Setup and User Management - Security and Permissions |
| Automation Studio | - Automation Workflows - Import and File Transfers |








